How to register a lead, how we credit partners, and what qualifies for deal protection.
Why This Matters
We work closely with partners, and we want you to get credit for the deals you initiate — and support along the way. Lead registration ensures there’s no confusion and gives you priority support on the opportunity.
How to Register a Lead
Send an email to sales@etlworks.com with:
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Company name
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Contact name and email (if available)
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Brief description of the opportunity
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Your involvement so far (e.g., intro call, demo, implementation)
That’s it — we’ll log the lead, confirm it’s yours, and loop you in if we speak with them directly.
What Qualifies
✅ You made the introduction
✅ You’re actively involved in the sales process
✅ The customer is not already in our pipeline
If a lead is already in progress (e.g., via direct outreach, website signup, or another partner), we’ll let you know — and we’re happy to collaborate if you’re part of the opportunity.
Deal Protection
When you register a lead:
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You’ll be credited as the originating partner
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You’ll have visibility and support throughout the deal
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We won’t reassign the deal to another partner unless you disengage
For larger or strategic opportunities, we’re happy to sign a separate agreement to formalize partner roles and revenue sharing.